@lauriemazza.nsa27 Good question . . .
I often express on the Notary Cafe forum many of the items presented in the post above by @cfletcher
I do ADVOCATE for this technique on a regular basis within the Notary Cafe forum ===>>> DIVERSIFY!
I often state that members should do the following & provide the reasoning for doing so:
- Always DIVERSIFY the services you intend to provide as it will “smooth out” the peaks & valleys of the income stream.
======
Often, members aren’t certain HOW to move forward with diversification of their professional services . . .
Over the years I’ve been providing these professional services, I’ve purchased many texts (more than a baker’s dozen or so). There is ONE text that have purchased & gained an IMMENSE amount of wisdom, support, & guidance from reading => “Marketing Your Non-Loan Notary Services” by Laura Vestanen. The price is QUITE reasonable. This text will be instrumental in guiding you to effectively & efficiently expanding your business while simultaneously utilizing your well-honed notarial skills!
I truly found it to be very helpful, insightful, and truly assisted me in brainstorming my way to greater success . It’s much easier to surf the peaks and valleys of business cycles if there are multiple income streams (diversify your services across varied business sectors ). 
FYI: I receive no compensation or remuneration of any type or kind as a result of my first-hand experiential review above nor from any sales of the text.
.
